Mastery Series Presenters

Jonathan Brawn, CTS, ISF, ISF-C, DSCE, DSDE, DSNE, DCME
Jonathan Brawn is a principal of Brawn Consulting, an audiovisual and digital signage consulting, educational development, and marketing firm with national exposure to major manufacturers, distributors, and integrators in the commercial audiovisual and digital signage industries. Jonathan has extensive experience in AV and digital signage systems design and integration, as well as expertise in the development of educational programs. Before joining Brawn Consulting, Jonathan was Director of Technical Services for Visual Appliances and he successfully ran his own design/build group, Brawn & Associates. Jonathan holds CTS certification and is on the senior faculty at InfoComm. He received the InfoComm 2012 Young AV Professional award. Jonathan’s work in industry standards is extensive having sat on the InfoComm PISCR (Projected Image System Contrast Ratio) task group, helping develop the industry ANSI standard for system contrast. He is currently the moderator of ISCR creating the contrast ratio standard for commercial displays.  Jonathan currently serves on the Board of Advisors for the Digital Signage Expo, and helps create the educational curriculum for the organization. He is a founding director of ISF Commercial, a display calibration certification body, and a co-director of The Digital Signage Experts Group. He provides articles for industry publications including Systems Contractor News, Sound and Video Contractor, and The Digital Signage Magazine.   
Length: 1 hour
Alan C. Brawn - CTS, DSCE, DSDE, DSNE, DCME, DSSP. ISF-C 
Alan C. Brawn is a principal of Brawn Consulting, an AV and digital signage business consulting and outsourced services firm with national exposure to major manufacturers, distributors, integrators, and associations in the industry. Alan is an industry veteran and a recognized author for leading industry publications. Alan is an Imaging Science Foundation fellow. He holds InfoComm CTS certification and is a senior faculty member. Brawn was awarded the InfoComm Fred Dixon Lifetime Achievement in AV Education in 2015. He is a founder and past Chairman of the Digital Signage Federation and Legacy Award Recipient and in 2018 the DSF Excellence in Education Award was named after him. He is also the co-director of the Digital Signage Experts Group certifying digital signage professionals around the globe.

Upcoming Webinar Titles and Descriptions:

Digital Signage Interactivity and Touch Opportunities 

DATE:  Wednesday November 20, 2019 

TIME: 11:00am PT/1:00pm CT/2:00p ET

PRESENTER: Alan C. Brawn 

The secret in business is to embrace an opportunity that raises its head above the obvious. Few market niches have revealed so many and varied opportunities as has digital signage.  We will explore the digital signage market and how interactivity and touch technologies address system design objectives that might be overlooked. We take a brief look at the evolution of touch, the available technologies and the advantages for the end users.  We will focus on understanding the customers and applications and show that interactivity and touch technologies are part of an ever-growing set of market opportunities and how to take advantage of this trend.
 
Length: 1 hour, CTS Value: 1 CTS RU

Profit Beyond Displays  

DATE:  Wednesday December 18, 2019 

TIME: 11:00am PT/1:00pm CT/2:00p ET

PRESENTER: Alan C. Brawn 

We live in an era where many products and services appear to be the same and of equal value. This is especially true in the realm of AV, IT, and digital signage. This begs the question of how to stand out in a “world of sameness” and still make a profit. In this seminar we will explore the problem of commoditization and identify the elements leading up to it. We will confront the problems and suggest ways to address them. We will show the importance of adding value and discuss the Three Opportunity Phases of selling through understanding, collaboration, and problem solving. We will demonstrate how selling peripherals as a part of the original sale will not only provide added value to the customer but added profit for your company.

Length: 1 hour, CTS Value: 1 CTS RU

Integrating Mobile Devices in AV   

DATE:  Wednesday January 15, 2020 

TIME: 11:00am PT/1:00pm CT/2:00p ET

PRESENTER: Jonathan Brawn  

For years the commercial AV industry was limited to viewing a relatively limited amount of available information in the confines of a meeting room. With the internet and evolution from the PC to laptops, to tablets, and smartphones, the restraints are off and mobility is in. Herein lies the next great era of communication; the ability to receive information instantaneously and interactively on any device. This seminar discusses the realities of where we are today, the opportunities for the commercial AV integrator and practical suggestions for applications that we can employ in the systems we design.

Length: 1 hour, CTS Value: 1 CTS RU

For questions about our ProAV/Digital Signage products, promotions and programs, please contact our dedicated team. Equipped with years of experience, we can quickly direct you to the support and resources you need.

Eric Kenyon
Business Development Executive
(206) 390-9325

Tom Jones
Technology Consultant
(716) 633-3600, ext. 66158